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The following paper focuses on the effects of Facial Recognition Technology.

 The following paper focuses on the effects of Facial Recognition Technology. 


 Facial recognition technology is on the rise and it is changing the security systems, marketing strategies, and people’s comfort quickly. Given that people are identified using their facial features, this technology is becoming essential in different fields. 

 How It Works 

 Facial identification technology identifies the distance between the eyes, the shape of the cheeks, lips, and chin as well as the contours of the ears. These measurements build up a facial geometry, a numerical value that can be matched with a database of faces. 

 Key Applications 

 1. Security: Airport and police use facial recognition to improve security through suspect identification and tracking of their movements. 

 2. Personal Devices: Some of the popular smart phones have incorporated facial recognition for locked mobile phones as a security measure and as a way of enhancing the ease of unlocking the phone. 

 3. Retail: Consumers use this technology to get recommendations on what to buy and how to be served in the stores they visit. 

 Benefits 

 - Increased Security: Improves the chances of denying access to the wrong people. 

 - Convenience: Eradicates the use of passwords or keys hence makes many processes much easier and faster. 

 - Personalization: Customer identification can be used to provide customized services by the businesses. 

  Ethical Concerns 

 However, facial recognition technology is not without its drawbacks; there are some major privacy and ethical issues with the technology. The primary and major concern is the ability of having constant and probably invasive monitoring while there is also the possibility of the misuse of the collected personal data. Also, errors and prejudice in the technology result in wrong identifications especially among the blacks and women. 

  The Future 

 Due to this, there is a need to have regulation that will enhance privacy and control of ethical concerns. Thus, the main goal in the future will be the proper management of such technology and weighing its advantages with these shortcomings. 

 Altogether, facial recognition technology is valuable in numerous industries; however, the ethical issues should be solved to create a fair environment for its application.

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